New Belgium Merch All Products
Now shipping small-batch beer directly to beer lovers in select states. Learn more and shop. >>>
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Fat Tire Kit
Make your favorite Fat Tire fanatic’s day with this all-encompassing gift kit.
$36.75
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$49.00
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Specialty Globe Glass Kit
Treat the specialty beer lovers in your life with this barware gift kit!
$24.00 $32.00
$24.00
- Buy 1+
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2020 Artist Series Globe Glass
Limited edition 2020 Artist Series Globe Glass.
$6.75 $9.00
$6.75
- Buy 1+
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New Belgium BBQ Sauces
These sauces are perfect to pair with your next 6 pack and backyard BBQ. Grab your favorite, or pick up a variety pack to try them all.
$5.25
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$20.00
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Fat Tire Grilling Apron
Look good while grilling in this Fat Tire apron. Made out of a deep indigo jean and featuring many pockets, to hold all your grilling essentials. Fits anyone who grills.
$16.20 $27.00
$21.60
- Buy 1+
$16.20
- Buy 1+
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Fat Tire Grilling Set
Up your grill game with the Fat Tire grill set. Featuring a fork, spatula, and tongs, it's got everything you need for a day cooking in the backyard.
$39.00 $65.00
$52.00
- Buy 1+
$39.00
- Buy 1+
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New Belgium x Patagonia Backpack
Bring your love of New Belgium with you, no matter where your adventures take you.
$66.75 $89.00
$66.75
- Buy 1+
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New Belgium Regulation Cornhole Game Set
Perfect for backyard or tournament play.
$206.25 $275.00
$206.25
- Buy 1+
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Men's New Belgium Thermal Shirt
Seamlessly transition from everyday life to epic adventures with this shirt.
$22.50
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$30.00
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New Belgium Brewed For All T-Shirt
Our goal is to make craft beer a safe and inclusive space, where people can bring their whole self regardless of orientation or identity.
$18.75
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$25.00
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New Belgium Brewed For All Hip Bag
Funky and functional, what's not to love?
$15.00 $20.00
$15.00
- Buy 1+
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New Belgium Brewed For All Bandana
Celebrating craft beer being Brewed for All.
$3.75 $5.00
$3.75
- Buy 1+
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New Belgium Brewed For All Lapel Pins
Show your pride for craft beer being Brewed for All.
$6.00
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$8.00
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Women's New Belgium Peak Crop T-Shirt
Wear your love for the mountains that make good beer possible!
$18.75
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$25.00
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New Belgium Dog Collar
Pups like New Belgium too! Treat you and your pup with this Cycle Dog Collar. Made in the USA.
$15.00
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$20.00
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New Belgium Dog Leash
Treat your pooch with a Cycle Dog leash that are eco-friendly & made in the USA.
$15.00 $20.00
$15.00
- Buy 1+
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Men's New Belgium Sunspoke T-Shirt
Ride off into the sunset with our super-soft sunspoke tee.
$18.75
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$25.00
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New Belgium x Klean Kanteen 32oz Growler
32oz double-wall, vacuum-insulated growler.
$26.25 $35.00
$26.25
- Buy 1+
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New Belgium x MiiR 20oz Water Bottle
20 oz MiiR water bottle featuring built-in straw
$26.25 $35.00
$26.25
- Buy 1+
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Voodoo Ranger Tacker
Legitimize your man cave, femme den, garage or home bar with this Voodoo Ranger metal tacker.
$12.00 $16.00
$12.00
- Buy 1+
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Voodoo Ranger Black Patch Hat
The snapback hat that doesn't apologize.
$19.50 $26.00
$19.50
- Buy 1+
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Voodoo Ranger Mask Hat
VooDO: Get one of these 5-panel hats for yourself or a friend.
$19.50 $26.00
$19.50
- Buy 1+
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Voodoo Ranger Pint Glass
This Voodoo Ranger pint glass is a great vessel to cheers and drink your favorite hoppy beers with.
$3.75 $5.00
$3.75
- Buy 1+
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Men’s Voodoo Ranger T-Shirt
Colorful, mysterious and hilarious, Voodoo Ranger is the star of this t-shirt.
$18.75
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$25.00
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New Belgium 7 Panel Trucker Hat
This hat is the easy choice for a style upgrade to your wardrobe.
$19.50 $26.00
$19.50
- Buy 1+
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Women's New Belgium Crop Sweatshirt
This playful crop sweatshirt is perfect anytime.
$30.00
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$40.00
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New Belgium Colorado Pint Glass
Show your love for Colorado and New Belgium in this custom pint glass.
$3.75 $5.00
$3.75
- Buy 1+
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Fat Tire Artist Series Long Sleeve Shirt
A limited edition, soft cotton long sleeve shirt featuring a utopian scene drawn by Hannah Eddy.
$21.00
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$28.00
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Fat Tire Artist Series Crew Neck Sweatshirt
A limited edition, super-soft crewneck shirt featuring art by Hannah Eddy.
$30.00
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$40.00
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Men's Fat Tire Long Sleeve Shirt
Drink a beer then send it in this new Fat Tire long sleeve shirt. Made for your outdoor adventures.
$21.00
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$28.00
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Men's Fat Tire Pullover Hoodie
Nab this super cozy hoodie repping your favorite craft beer.
$30.00
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$40.00
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Fat Tire Structured Canvas Hat
Structured canvas cap with a mid profile and buckle closure.
$22.50 $30.00
$22.50
- Buy 1+
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Fat Tire Nylon Rope Hat
Semi-structured nylon rope cap with snapback closure.
$19.50 $26.00
$19.50
- Buy 1+
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Fat Tire Tacker
Legitimize your man cave, femme den, garage or home bar with this Fat Tire metal tacker.
$12.00 $16.00
$12.00
- Buy 1+
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New Belgium Tacker
Legitimize your man cave, femme den, garage or home bar with this New Belgium bottle cap shaped metal tacker.
$18.00 $24.00
$18.00
- Buy 1+
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Men's New Belgium Cans in the Sun T-Shirt
With the New Belgium logo surrounded by good vibes, this shirt calls to the inner free-spirit.
$18.75
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$25.00
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Men's New Belgium Logo T-Shirt
This 100% cotton t-shirt features our New Belgium logo.
$18.75
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$25.00
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Women's New Belgium Logo T-Shirt
This 100% cotton t-shirt features our New Belgium logo.
$18.75
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$25.00
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New Belgium Blue Script Hat
This hat is the perfect compliment to any wardrobe!
$19.50 $26.00
$19.50
- Buy 1+
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Fat Tire Pint Glass
Drink in style with this pint glass featuring Fat Tire, the American craft beer icon.
$3.75 $5.00
$3.75
- Buy 1+
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New Belgium Leather Patch Hat
Wear this high profile 7 panel cap with a seamless front panel for any occasion.
$21.00 $28.00
$21.00
- Buy 1+
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New Belgium Pint Glass
Drink in style with this pint glass featuring New Belgium.
$3.75 $5.00
$3.75
- Buy 1+
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Specialty Crew Neck Sweatshirt
Cozy up and get ready for cooler weather in our super-soft, midweight sweatshirt.
$30.00
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$40.00
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Men's Specialty T-Shirt
Pay homage to the regal oak foeders and barrels that make sour beers so delicious!
$18.75
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$25.00
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Foeder Tacker
Legitimize your man cave, femme den, garage or home bar with this Foeder shaped metal tacker.
$12.00 $16.00
$12.00
- Buy 1+
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Specialty Stem Glass
Sophisticated, refined and beautiful, this stemware is the best way to enjoy our specialty beers.
$9.00 $12.00
$9.00
- Buy 1+
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Women’s Fort Collins T-Shirt
Boast some colorful Colorado pride in this cotton/modal blend tee.
$18.75
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$25.00
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New Belgium Colorado Onesie
It’s never too early to share your love for New Belgium.
$15.00
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$20.00
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New Belgium North Carolina Onesie
It’s never too early to share your love for New Belgium.
$15.00
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$20.00
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Women’s Asheville T-Shirt
Boast some North Carolina pride in this cotton/modal blend tee.
$18.75
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$25.00
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Men's Mountain Time T-Shirt
Rep your favorite crisp and clean lager while you enjoy your summer on Mountain Time.
$18.75
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$25.00
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Mountain Time Hat
Live life on Mountain Time with this 5 panel felt hat.
$19.50 $26.00
$19.50
- Buy 1+
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New Belgium Lip Balm
Keep those lips primed for beer drinking! With a blend of sunflower oil and beeswax, this all organic, citrus flavored lip balm will please your pucker and keep your lips moisturized.
$2.63 $3.50
$2.63
- Buy 1+
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Men’s Old Aggie T-Shirt
We've teamed up with Colorado State University to create Old Aggie, a signature lager, crafted as a tribute to CSU and Fort Collins heritage.
$18.75
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$25.00
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Old Aggie Pint
We've teamed up with Colorado State University to create Old Aggie, a signature lager, crafted as a tribute to CSU and Fort Collins heritage.
$3.75 $5.00
$3.75
- Buy 1+
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Old Aggie Tap Handle
We've teamed up with Colorado State University to create Old Aggie, a signature lager, crafted as a tribute to CSU and Fort Collins heritage.
$45.00 $60.00
$45.00
- Buy 1+
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Old Aggie Green Mesh Cap
We've teamed up with Colorado State University to create Old Aggie, a signature lager, crafted as a tribute to CSU and Fort Collins heritage.
$19.50 $26.00
$19.50
- Buy 1+
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Old Aggie Tacker
Show your support for your favorite hometown lager with this Old Aggie tacker.
$12.00 $16.00
$12.00
- Buy 1+
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Old Tuffy Tacker
Show your support for your favorite hometown lager with this Old Tuffy tacker.
$12.00 $16.00
$12.00
- Buy 1+
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Men's Old Tuffy T-Shirt
Wear your NC State pride on your sleeve in this soft t-shirt.
$18.75
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$25.00
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Women's Old Tuffy T-Shirt
Wear your NC State pride on your sleeve in this soft t-shirt.
$18.75
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$25.00
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Old Tuffy Pint Glass
Now you can drink Old Tuffy beer out of an Old Tuffy pint. That’s double the school spirit. Nice.
$3.75 $5.00
$3.75
- Buy 1+
Cellar Assortment
A curated collection of the latest from our wood cellar. Now shipping to select states.
$109.00
Login to purchase.
Ships to
Nebraska
Nevada
North Carolina
North Dakota
Ohio
Vermont
Virginia
District of Columbia
Dark Sour Assortment
An assortment of beers crafted from Oscar, our dark sour base beer. Now shipping to select states.
$109.00
Login to purchase.
Ships to
Nebraska
Nevada
North Carolina
North Dakota
Ohio
Vermont
Virginia
District of Columbia
Light Sour Assortment
An assortment of beers crafted from Felix, our light sour base beer. Now shipping to select states.
$109.00
Login to purchase.
Ships to
Nebraska
Nevada
North Carolina
North Dakota
Ohio
Vermont
Virginia
District of Columbia
Barrel Assortment
A mix of sours aged in flavored whiskey barrels from our friends at Leopold Bros. Distillery. Now shipping to select states.
$109.00
Login to purchase.
Ships to
Nebraska
Nevada
North Carolina
North Dakota
Ohio
Vermont
Virginia
District of Columbia
Cellar Club Direct: 3 credits
3 credits = three boxes of 4 bottles. 12 total bottles. $99/credit. Includes shipping.
$297.00
Login to purchase.
Ships to
District of Columbia
Nebraska
Nevada
North Carolina
North Dakota
Ohio
Vermont
Virginia
Cellar Club Blender's Pack
Every month you'll get 750 mL (or the equivalent) of the latest small-batch release from our wood cellar, led by sour beers blended by craft beer trailblazer Lauren Limbach. Less than $17/month with a 12-month subscription.
$199.00
Cellar Club Brewer's Pack
Every month you'll get 64 ounces (typically in a 16-oz, 4-pack of cans) of the latest small-batch release from our pilot brewery, led by craft innovators Cody Reif and Ross Koenigs. Less than $17/month with a 12-month subscription.
$199.00
Cellar Club Connoisseur's Pack
Combines the Brewer's and Blender's packs to give you the latest small-batch release from our wood cellar plus the latest cans from our R&D brewers every month. About $29/month with a 12-month subscription.
$349.00
New Belgium Bike Bell
Emit a clear sound to others to let them know your presence. Ride on… and don’t forget your New Belgium Bike Bell!
$10.00