Men's shirts and apparel

New Belgium Merch Men's merch

Departments

Brands

Sort

Click for details for Fat Tire Kit SALE

Fat Tire Kit

Make your favorite Fat Tire fanatic’s day with this all-encompassing gift kit.

$36.75 - $49.00
More Info
Click for details for Voodoo Ranger Kit SALE

Voodoo Ranger Kit

Voodoo Ranger gift win!

$35.25 $47.00
$35.25 - Buy 1+
34 Available
More Info
Click for details for SALE

Treat the specialty beer lovers in your life with this barware gift kit

$30.00 $40.00
$30.00 - Buy 1+
47 Available
More Info
Click for details for Specialty Globe Glass Kit SALE

Specialty Globe Glass Kit

Treat the specialty beer lovers in your life with this barware gift kit!

$24.00 $32.00
$24.00 - Buy 1+
40 Available
More Info
Click for details for Fat Tire X Burton Beanie SALE

Fat Tire X Burton Beanie

Style & warmth.

$18.75 - $25.00
More Info
Click for details for New Belgium x Topo Mask SALE

New Belgium x Topo Mask

Created by our friends at Topo Designs.

$13.50 - $18.00
More Info
Click for details for New Belgium x Patagonia Backpack SALE

New Belgium x Patagonia Backpack

Bring your love of New Belgium with you, no matter where your adventures take you.

$66.75 $89.00
$66.75 - Buy 1+
OUT OF STOCK
More Info
Click for details for New Belgium Flannel Button-Down Shirt SALE

New Belgium Flannel Button-Down Shirt

Plaid is the new black.

$30.00 - $40.00
More Info
Click for details for Men's New Belgium Thermal Shirt SALE

Men's New Belgium Thermal Shirt

Seamlessly transition from everyday life to epic adventures with this shirt.

$22.50 - $30.00
More Info
Click for details for New Belgium Brewed For All T-Shirt SALE

New Belgium Brewed For All T-Shirt

Our goal is to make craft beer a safe and inclusive space, where people can bring their whole self regardless of orientation or identity.

$18.75 - $25.00
More Info
Click for details for New Belgium Brewed For All Hip Bag SALE

New Belgium Brewed For All Hip Bag

Funky and functional, what's not to love?

$15.00 $20.00
$15.00 - Buy 1+
41 Available
More Info
Click for details for New Belgium Brewed For All Bandana SALE

New Belgium Brewed For All Bandana

Celebrating craft beer being Brewed for All.

$3.75 $5.00
$3.75 - Buy 1+
25 Available
More Info
Click for details for New Belgium Brewed For All Lapel Pins SALE

New Belgium Brewed For All Lapel Pins

Show your pride for craft beer being Brewed for All.

$6.00 - $8.00
More Info
Click for details for Men's New Belgium Sunspoke T-Shirt SALE

Men's New Belgium Sunspoke T-Shirt

Ride off into the sunset with our super-soft sunspoke tee.

$18.75 - $25.00
More Info
Click for details for New Belgium Bike Jersey SALE

New Belgium Bike Jersey

Rep the newest cycling gear from New Belgium.

$48.00 - $64.00
More Info
Click for details for Voodoo Ranger Black Patch Hat SALE

Voodoo Ranger Black Patch Hat

The snapback hat that doesn't apologize.

$19.50 $26.00
$19.50 - Buy 1+
64 Available
More Info
Click for details for Voodoo Ranger Mask Hat SALE

Voodoo Ranger Mask Hat

VooDO: Get one of these 5-panel hats for yourself or a friend.

$19.50 $26.00
$19.50 - Buy 1+
4 Available
More Info
Click for details for Men's Voodoo Ranger Mask T-Shirt SALE

Men's Voodoo Ranger Mask T-Shirt

Everyone's favorite character, Voodoo Ranger!

$18.75 - $25.00
More Info
Click for details for Men’s Voodoo Ranger T-Shirt SALE

Men’s Voodoo Ranger T-Shirt

Colorful, mysterious and hilarious, Voodoo Ranger is the star of this t-shirt.

$18.75 - $25.00
More Info
Click for details for New Belgium 7 Panel Trucker Hat SALE

New Belgium 7 Panel Trucker Hat

This hat is the easy choice for a style upgrade to your wardrobe.

$19.50 $26.00
$19.50 - Buy 1+
18 Available
More Info
Click for details for Fat Tire Artist Series Long Sleeve Shirt SALE

Fat Tire Artist Series Long Sleeve Shirt

A limited edition, soft cotton long sleeve shirt featuring a utopian scene drawn by Hannah Eddy.

$21.00 - $28.00
More Info
Click for details for Fat Tire Artist Series Crew Neck Sweatshirt SALE

Fat Tire Artist Series Crew Neck Sweatshirt

A limited edition, super-soft crewneck shirt featuring art by Hannah Eddy.

$30.00 - $40.00
More Info
Click for details for Men's Fat Tire Long Sleeve Shirt SALE

Men's Fat Tire Long Sleeve Shirt

Drink a beer then send it in this new Fat Tire long sleeve shirt. Made for your outdoor adventures.

$21.00 - $28.00
More Info
Click for details for Men's Fat Tire Pullover Hoodie SALE

Men's Fat Tire Pullover Hoodie

Nab this super cozy hoodie repping your favorite craft beer.

$30.00 - $40.00
More Info
Click for details for Fat Tire Structured Canvas Hat SALE

Fat Tire Structured Canvas Hat

Structured canvas cap with a mid profile and buckle closure.

$22.50 $30.00
$22.50 - Buy 1+
117 Available
More Info
Click for details for Fat Tire Nylon Rope Hat SALE

Fat Tire Nylon Rope Hat

Semi-structured nylon rope cap with snapback closure.

$19.50 $26.00
$19.50 - Buy 1+
9 Available
More Info
Click for details for Men's New Belgium Cans in the Sun T-Shirt SALE

Men's New Belgium Cans in the Sun T-Shirt

With the New Belgium logo surrounded by good vibes, this shirt calls to the inner free-spirit.

$18.75 - $25.00
More Info
Click for details for New Belgium Pacific Bike Trucker Hat SALE

New Belgium Pacific Bike Trucker Hat

Simple. Classic. Stylish.

$19.50 $26.00
$19.50 - Buy 1+
72 Available
More Info
Click for details for Men's New Belgium Logo T-Shirt SALE

Men's New Belgium Logo T-Shirt

This 100% cotton t-shirt features our New Belgium logo.

$18.75 - $25.00
More Info
Click for details for New Belgium Blue Script Hat SALE

New Belgium Blue Script Hat

This hat is the perfect compliment to any wardrobe!

$19.50 $26.00
$19.50 - Buy 1+
11 Available
More Info
Click for details for Men's Fat Tire T-Shirt SALE

Men's Fat Tire T-Shirt

Rep your favorite flagship beer!

$18.75 - $25.00
More Info
Click for details for Specialty Crew Neck Sweatshirt SALE

Specialty Crew Neck Sweatshirt

Cozy up and get ready for cooler weather in our super-soft, midweight sweatshirt.

$30.00 - $40.00
More Info
Click for details for Men's Specialty T-Shirt SALE

Men's Specialty T-Shirt

Pay homage to the regal oak foeders and barrels that make sour beers so delicious!

$18.75 - $25.00
More Info
Click for details for New Belgium Socks SALE

New Belgium Socks

Show some love for those toes.

$15.00 - $20.00
More Info
Click for details for Men’s Fort Collins T-Shirt SALE

Men’s Fort Collins T-Shirt

Boast some colorful Colorado pride in this tee.

$18.75 - $25.00
More Info
Click for details for Men's Asheville T-Shirt SALE

Men's Asheville T-Shirt

Boast some North Carolina pride in this tee.

$18.75 - $25.00
More Info
Click for details for Men's Mountain Time T-Shirt SALE

Men's Mountain Time T-Shirt

Rep your favorite crisp and clean lager while you enjoy your summer on Mountain Time.

$18.75 - $25.00
More Info
Click for details for Mountain Time Hat SALE

Mountain Time Hat

Live life on Mountain Time with this 5 panel felt hat.

$19.50 $26.00
$19.50 - Buy 1+
16 Available
More Info
Click for details for Men’s Old Aggie T-Shirt SALE

Men’s Old Aggie T-Shirt

We've teamed up with Colorado State University to create Old Aggie, a signature lager, crafted as a tribute to CSU and Fort Collins heritage.

$18.75 - $25.00
More Info
Click for details for Old Aggie Green Mesh Cap SALE

Old Aggie Green Mesh Cap

We've teamed up with Colorado State University to create Old Aggie, a signature lager, crafted as a tribute to CSU and Fort Collins heritage.

$19.50 $26.00
$19.50 - Buy 1+
12 Available
More Info
Click for details for Men's Old Tuffy T-Shirt SALE

Men's Old Tuffy T-Shirt

Wear your NC State pride on your sleeve in this soft t-shirt.

$18.75 - $25.00
More Info
Click for details for Old Tuffy Trucker Hat SALE

Old Tuffy Trucker Hat

Old Tuffy looks good on you!

$19.50 $26.00
$19.50 - Buy 1+
40 Available
More Info
Click for details for Old Tuffy Snap-Back Hat SALE

Old Tuffy Snap-Back Hat

The #1 Fan Hat

$19.50 $26.00
$19.50 - Buy 1+
11 Available
More Info
Sign Up Now